Level 2 25-11-2020 00:19 PST. An eVar can be visit-based and function similarly to cookies. eVars can report values that weren't necessarily set with hits. An eVar can be visit-based and function similarly to cookies. Experience League. Sign In. Read real-world use cases of Experience Cloud products written by your peersAdobe Analytics - Live Stream Add-on includes Live Stream triggers, Live Stream dashboards, and Live Stream data features. Consider the following points: On the first hit, you populate both prop2 and eVar2 with "popName" AND you trigger the "openPopEv" event. listX. However, what remains a mystery to me is that how prop can have a different value if it is copied form eVar. In this video, get an introduction to conversion variables, also known as “eVars”. Courses Tutorials Events Tutorials EventsImagine a evar with settings as : Expire After: Visit, Allocation: Most recent. . Adobe Analytics 2. Level 1 23-10-2020 01:12 PDT. Set the Extension drop-down list to Adobe Analytics, and the Action Type to Set Variables. 10:00AM, Search on Google > Landing on Page A > Page B > Exit 10:01AM, Search on Bing > Landing on Page A > Page B > Ex. Hi @ursboller, when we set up an eVar allocation as "Most Recent (Last)" and it expires on a visit, couldn't we meet criteria to - 330590Created for: Beginner. For linear allocation, Analytics attributes success events equally across all eVar values within a single visit, so use linear allocation with an eVar expiration of “Visit. . When we perform a search a couple of events are being set (event6 and event12) both indicate that user has performed search. Could you please share your evar allocation settings so I could debug the issue? Regards, TM. 8. Courses Tutorials Certification Events Instructor-led training View all learning options. There is built-in support for "cid", but through javascript modifications or processing. Props can only report values with hits where the values were set. Thanks, . Assume you have a requirement to extend the character limit for 4 evars more than 255 and you are trying to use listVar 1. prahme. An internal document maintained by an organization that outlines how custom variables are used, and the logic used to populate them. Whether formally or informally, lean on your group of rock stars to test out changes to your onboarding program or be beta users of a new. Hi, any help with this is much appreciated. eVarX | Unique Visitors | VisitsSign In. So if I want to use a variable instead of the query parameters directly in the processing rules: You would recommend me using Tracking Code / evar0 with its default setting for expiry and allocation? This solution wo. Best wishes, Andrey Osadchuk | Launch Inspector, Analytics Co. Evars can follow users across pages basically. Click the desired tag property. Configuring Cookie Settings in the Launch Analytics Extension. Here's. eVars are used in Adobe Analytics as the primary custom variable helping you gain meaningful insights into your user's journey. The “most recent” allocation method gives credit to the most recent value of the eVar, while the “original value” method gives credit to the first value assigned to the eVar during the session. An. The closest you can get to that is targeting past behavior based on the eVar allocation setting. Adobe Analytics - Foundation. User. This topic contains answers to questions that are frequently asked about viewing reports when using Adobe Analytics as the reporting source for Adobe Target (A4T). The number of custom dimensions that your company has access to is tied to your Adobe Analytics SKU, but most companies have close to 300 custom dimensions per report suite. I'll see if I can clear up the confusion, though: eVar. Let's call this evar123, as in the example above. For merchandising eVars, “Merchandising eVar Binding” is a more appropriate name for this “Allocation” setting. thanks again for any insights. Hello, I have a question about how custom time expiry works with first allocation. . t()) and link tracking (s. It is set up as a Merchandising Evar. Pretty sweet!Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Workfront Creative Cloud Document Cloud Commerce Marketo EngageCreated for: Beginner. Standard eVar allocation setting. Primary Server Call and Secondary Server Call. Conversion Variables (eVar)Allocation refers to the circumstance when there's a persisted value and a new value is seen. Note: There is another eVar setting which can impact over user visit attribution to channel i. Sure! In my settings the marketing query paramater is saved via Adobe Data Collection Tags in an evar, e. On Page2, eVar1 is not set again. Also, for accuracy's sake should I use the page url prop or evar for traffic reporting as I was told that a evar can do anything a prop can do except pathing. 2. So the variables the should be populated are s. So, in order to have the Attributi. In this particular question, there is an internal campaign that links to a product detail page, where a product view is set. . Does the transaction need to happen during the same visit in order to attribute search term(s) to the specific product purchase ? Exa. Courses Tutorials Certification Events Instructor-led training Tutorials Certification Events Instructor-led trainingProps can persist using any lookback window or attribution model, and eVar allocation/expiration settings are ignored. Track the position of the listing impression on the Search Page and tie it to different events which might be on the same search page and/or the next page (product detail page). Admin. Yes, we don't have any restrictions for the overall char bytes but not the delimiter values. for teaser tracking: e. Yes, using listVar is an option, but can be used incase there is an one eVar where you want to capture more than 255 char byte, but when it is more than that, it is tricky. That way, the workaround won't have to. Alexis, Could you please explain more about the " linear allocation "? Thanks. For the event to be attributed to a value for an eVar or a prop then this value needs to be set in the adobe analytics server call. Solution design document: Also known as a solution design reference, or SDR. Jennifer, another question I forgot to ask. Replies. So, from what I can understand, each page gets its own value of the URL for the prop and evar. The implication is that your Marketing. yes, you would see each recorded page. Attribution models use report time processing, which is only available in Analysis Workspace. Client-side time parting using Javascript is never 100% accurate. Thank you Google is easier , three type of scope for dimensions: hit, session, user. While the session-level custom dimension works for most scenarios, consider the hit-level custom dimension if you have a user-ID view enabled. The Analytics for Advertising integration uses two variables (eVars or rVars [reserved eVars]) to capture the EF ID and AMO ID. s. Create a site name/property dimension in Adobe Analytics. eVars are used in Adobe Analytics as the primary custom variable helping you gain meaningful insights into your user's journey. Thank you pankajb58197403 , Your details match my understanding and it is really good to get validation. 8. Sign In. A manual A/B Test activity (sometimes referred to as an A/B…N test) compares two or more versions of your. eVar Allocation When it comes to Conversion Syntax Merchandising eVars, I see many clients make mistakes with allocation. I would suggest you to read these articles when it comes to - 279753The allocation setting you make (Original or Most Recent), will determine which eVar value gets credit for if the same product is used more than once (product #100 in this example). Most of us would agree that List Variable is one of the most powerful variable types in Adobe Analytics since they allow us to set an eVar to many values on the same hit. Then, I have. The Custom Insight Conversion Variable (or eVar) is placed in the Adobe code on selected web pages of your site. Also, I am curios why Adobe Consulting are recommending updates to the AppMeasurement Library custom code. Questions. Adobe Analytics - Select. There is just a small percentage of these visits. Thank you so much asheeshp!Dear H_L, Based on Adobe, referrer, referrer type, and referring domain are set on the first hit of the visit, or during a visit when the referrer is external(for example, if a visitor leaves your site, uses a search engine, then returns to your site before the first visit expires). Deployment. Can you use the same data element value in the parameter of target mbox request? Once the data element value which is also the eVar value starts firing in the mbox request you can use it either in the profi. "sea_campaign1_ad2". So if I want to use a variable instead of the query parameters directly in the processing rules: You would recommend me using Tracking Code / evar0 with its default setting for expiry and allocation? This solution wo. So for example, let's say you pop eVar1 on every page view with a page name (and let's say the values are "page1", "page2", etc. This value remains tied to that product, even if one or more new values are later set for that particular eVar. 2. (they are sticky and you can control how you track them, duration or if they change state). What i am trying to understand is that, if my eVar allocation is configured to last (most recent value) and if i make a calculated metric of. See Types of A/B Testing activities below for more information. adding "eVar41 Instances" will show you the amount of times the eVar appears in the server call. If a formula consisted of a single standard metric, it displays identical data to its non-calculated-metric counterpart. Adding Implementation Plug-ins in Launch. Learn. Read real-world use cases of Experience Cloud products written by your peerseVar Allocation All eVar values sent to Adobe are stored, regardless of allocation. Using this syntax, if a Cart Addition occurs, you can set your Cart Add Success Event and Merchandising eVars as shown in this example: s. Even if you concatenate multiple eVars to capture in List Variable, the same will be truncated right? If you include a. Too many ways to achieve the same goal in Adobe, so that is not clear which is the best one and it is quite confusing (at least for me). For merchandising eVars, “Merchandising eVar Binding” is a more appropriate name for this “Allocation” setting. Implementation plug-ins are pieces of JavaScript code that you can add to your Analytics implementation in order to track additional, custom data. On-demand Services. eVar Allocation All eVar values sent to Adobe are stored, regardless of allocation. val (); }); That will set the variable. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo Engage Thanks for the reply! I can't think of a way to do this using code which is why I was hoping to do this using an eVar setting but it looks like it's not possible. Having a dedicated dimension (usually an eVar) in Adobe Analytics that identifies the site name/app name will allow for segmenting, troubleshooting, virtual report suite creation, etc. The benefits are endless, especially when combining multiple sites in one (global) report suite. Syntax: 'Conversion Variable Syntax'. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageThanks for the reply! I can't think of a way to do this using code which is why I was hoping to do this using an eVar setting but it looks - 299694. evar config- most recent allocation, expires after visit. 4? Now I have these evars have been sent to the Datasource. Value 3 = Module Item Name. Evars: to me these are the real powerhouse items in adobe analytics. Since allocation and expiration determine what values persist, they are vital in getting the most value out of an analytics implementation. Learn. Please be aware the two noted variable types carry different utilization and allocation properties however. A prop which is. I'm having a hard time finding a way in the 2. Alla Go to the Rules tab, then click the desired rule (or create a rule). Unfortunately click events don’t have access to some of page attributes . However, you're setting your Marketing Channel based on that "Never" expiry, first-touch allocation eVar123. It's true that they are not very useful, but there are still some cases where I - 272485Hello, Urs, Thank you very much for the detailed answer, I will read that in detail. Level 1 30-10-2018 08:25 PDT. For a detailed discussion of how merchandising eVars work, see Merchandising eVars and product finding methods. Go to the Rules tab, then click the desired rule (or create a rule). Conversion variables (eVars) allow Adobe Analytics to attribute success events to specific variable values. Merchandising eVars is one of the most valuable feature provided with Adobe Analytics out of the box use. It is also possible to change the default expiration and allocation settings depending on the business requirements. I would sa. Create a site name/property dimension in Adobe Analytics. . No prop or eVar, neither eVar configurations. Adobe Analytics - Live Stream Add-on includes Live Stream triggers, Live Stream dashboards, and Live Stream data features. The evar value will persist until the purchase event occurs. This will give you a logical group of audience based on their last destination of c. Standard eVar allocation setting. Defining expiration and allocation dimensions in Adobe Analytics Adobe provides administrators with several options for customizing the definition of these. Standard eVar allocation setting. Adobe Analytics. It will remember previous referrer until it is overwrite by another referral. The third element is Allocation, which often gets sidelined and confusing if you analyze it in workspace vs report and analytics. Allocation: 'First'. H, when the user is coming directly there will not be any document. This linear and last allocation explanation on how evars work is great ! Im' gonna save it somewhere ! Keep the good teaching ! Cheers ! - 279753The Analytics for Advertising integration uses two variables (eVars or rVars [reserved eVars]) to capture the EF ID and AMO ID. . I think the article that you referenced fail to explain the importance of expiration and allocation in Adobe Analytics data processing. . Conversion Variable (eVar) with "Most Recent" allocation and "Visit" expiry: Custom Dimension (session-scoped) Conversion Variable (eVar) with "Most Recent" allocation and "Never". e. Whenever any eVar with standard syntax is collected from an image request, the Adobe Analytics processing servers insert data into another database column, called a post_evar column. Dear Arun, I don't know whats going on, some of those URLs are not even in the same Report Suite. . Hi , if you are using launch , you might be feeding the Var value from some data element. eVar allocation and expiration is controlled from Analytics. A custom dimension that you can use in reporting. The Custom Insight Conversion Variable (or eVar) is placed in the Adobe code on selected web pages of your site. Hi just curious how adobe processes this sort of report when using an evar capturing page name vs a prop capturing page name while using the visits metric. Regards, Abhinav In my settings the marketing query paramater is saved via Adobe Data Collection Tags in an evar, e. As processing rules. eVar text case is getting changed while reporting. ” For advertising, however, the use of linear attribution leads to allocation that is not truly linear and to less-than-ideal reporting. As a refresher, allocation is an Admin Console setting in which you tell SiteCatalyst if the eVar should use the first value it receives or the most recent value it receives, if multiple values are present prior to a success. By understanding the implications of data sampling, variable persistence and allocation, data manipulation and reporting, and data imports and exports, you can ensure a smooth and successful. anything above will be truncated. Read real-world use cases of Experience Cloud products written by your peersA custom dimension that you can use in reporting. An eVar can be visit-based and function similarly to cookies. All eVar values sent to Adobe are stored, regardless of allocation. Visit 1 – Organic Search Non Branded Visit 2 – Paid Search Branded – Direct – Email Visit 5 (conversion) – Affiliate. 'Most Recent' allocation, with 'visit' persistence is what we have as of right now . Since allocation and expiration determine what values persist, they are vital in getting the most value out of an analytics implementation. Thanks muc. Visit, Allocation: Most recent. Live Stream data. you need to create a new eVar (capturing campaign id) with allocation: first touch and expiration on campaign view or purchase event to achieve this. Recently, I find to use document. For example, let's say a visitor lands on the Homepage & you fire event1. Having a dedicated dimension (usually an eVar) in Adobe Analytics that identifies the site name/app name will allow for segmenting, troubleshooting, virtual report suite creation, etc. on page1 there are teaser A,B,C viewed (event1) and on page2 only teaser C (click-through, event2) which leads to conversion (event3). if you want pathing if you only want to see - 279753I am sending a string in an eVar in lowercase however when it is populated in report it gets converted to uppercase and this is happening - 384200. . Live Stream data. Deployment. I think the correct implementation would be to create a Data Element, and then reference that data element in rule that sets Adobe Analytics variables. . Admin This help page describes how merchandising eVars work as a dimension. Custom events in the pages report use linear allocation, meaning custom events are divided evenly between all pages seen in the visit. So, in order to have the Attributi. . In the Report Suite Manager, click Edit Settings > Marketing Channels > Marketing Cha. For the event to be attributed to a value for an eVar or a prop then this value needs to be set in the adobe analytics server call. Over time, Adobe Analytics and now Customer Journey Analytics have improved their flexibility by allowing visit and person-level data logic to be performed at report runtime. Create and configure list variables for use in reporting. To specify the metric type when building a calculated metric: Select the gear icon next to the metric whose type you want to select. The workaround is to explicitly select the Merchandising field and select Product Syntax, even though the interface shows Product Syntax has been selected by default. Props can persist using any lookback window or attribution model, and eVar allocation/expiration settings are ignored. As a refresher, allocation is an Admin Console setting in which you tell SiteCatalyst if the eVar should use the first value it receives or the most recent value it receives, if multiple values are present prior to a success. So for example, let's say you pop eVar1 on every page view with a page name (and let's say the values are "page1", "page2", etc. 0K. . Here is what you woudl do: 1. Hi There, Thanks for reaching out to Adobe Community. you need to create a new eVar (capturing campaign id) with allocation: first touch and expiration on campaign view or purchase event to achieve this. It's been happening consistently for two of us that I know of. Transcript. Sorry Luca_Lattarini, I still don't see a List Variable that can exceed 255 char bytes. What allocation does is assign "credit" to the values for conversions (events). The attribution model (attribution IQ) overwrites the eVar configuration settings. Make sure eVar is not a merchandising eVar and has last toucj allocation. . Learn More. Learn. I have it set as 'First' allocation because of Adam's article, and how it enforces as a 'tiebreaker'. By default the Adobe Analytics library should generate the unique visitor, so unless you send a custom one, you should not have to do anything. Values passed into eVar variables follow the user for a predetermined period of time. For these cases, allocation determines which variable value gets credit for the event. . Read real-world use cases of Experience Cloud products written by your peersThe visits metric matches exactly with page url prop and evar but probably because I have the evar set as allocation most recent and expire after visit. This feature is limited to the provisioning of up to a maximum of three endpoints per Report Suite (i. but in your case as you set different eVar based on channel visits (in place of setting all channel value in one eVar) and in this example same visitor is coming from different channel, it will not. A custom dimension that you can use in reporting. Along side we do have another evar with hit scope . Now exactly this value will be reported regardless of what capitalisation the new values will be captured in. Values passed into eVar variables follow the user for a. Merchandising eVar allocation. Learn. Whenever any eVar with standard syntax is collected from an image request, the Adobe Analytics processing servers insert data into another database column, called a post_evar column. entry-->page x-->page y-->exit) Page Name (evar) Visits. As it is possible to create sort of Merchandising eVar in your object, the attribution of these dimension in the same way. events=”scAdd”. allocation its value can be first touch, last touch, linear etc. So for example, let's say you pop eVar1 on every page view with a page name (and let's say the values are "page1", "page2", etc. evar 4, evar 5, evar 6, event 1, event 3. Does the transaction need to happen during the same visit in order to attribute search term(s) to the specific product purchase ?" I believe this depends on th. Read real-world use cases of Experience Cloud products written by your peersAdobe Analytics. Can you check for any whitespace character while you are sending this string in beacon ? There should not be any space between values and delimiter in the listvars. pgsuarez. use "days before first purchase" report which shows the number of days that pass between the first time customers visit your site and when they. In that case, eVar123 will never change once it has been set for a visitor. You want to track the page when an event click was triggered. EventsHello, I created a list Variable. s. Analytics > Admin > Report Suites > Edit Settings > Conversion > Finding Methods. That way, if they don't see the experience on the second visit, the eVar won't get credit. I thought I could make a recommendation to perhaps help you as in some cases some things are better of as props some as evars and some as events. Expiration: 'Purchase'. Join us for our next Community Coffee Break on November 14 at 10am PDT. use "days before first purchase" report which shows the number of days that pass between the first time customers visit your site and when they. Sign In. – List Var do not have a. Values passed into eVar variables follow the user for a. In this video, learn how and where to add the code in Launch. They should be able to get those steps to our engineering team to fix it. 4 with the format below. In terms of allocation, Adobe Analytics eVars can be allocated credit based on most recent, original value, or linear. Community. Since Adobe Analytics has up to 250 custom eVars, 75 custom props, and up to 1000 custom events, it’s practically essential to have a variable map. Die Frage wurde nicht beantwortet aber für den Leser wird das so dargestellt. To send it to Adobe, you need to fire either s. . User. Allocation: 'First'. {. Courses Tutorials Certification Events Instructor-led training View all learning optionsThe Custom Insight Conversion Variable (or eVar) is placed in the Adobe code on selected web pages of your site. . However, you're setting your Marketing Channel based on that "Never" expiry, first-touch allocation eVar123. Values passed into eVar variables follow the user for a. Experience Cloud AdvocatesThis makes total sense now. , but Event1 should never attribute to URL Y. SOLVED aVars vs Props report. Under Actions, click an existing Adobe Analytics - Set Variables action or click the ‘+’ icon. I am wondering that how to find the eVar names that are already implemented in the Adobe analytics. Adobe Analytics. when i pull the report from data warehouse i get all the values that has be set against the evar. . Whenever any eVar with standard syntax is collected from an image request, the Adobe Analytics processing servers insert data into another database column, called a post_evar column. . Sign In. Hi Eric, Just out of curiosity even if eVar32 has Original allocation & given that it expires on visit (per above conversation), is it feasible that the report run for 30 January day had 26 January as time parting value for eVar32 variable? It would be worth for me to understand this. Also, with the Most Recent (Last) allocation, the last (new) evar value will get credit for the purchase event. ” For advertising, however, the use of linear attribution leads to allocation that is not truly linear and to less-than-ideal reporting. For more information, please visit the documentation. Adobe Analytics. Klar habe ich die Links zu dem Unterschied von prop und evar gelesen und noch weitere Seiten gefunden die das erklären. Standard eVar allocation setting. Locate the desired dimension item. - I think you're close, but I would expect slightly different numbers: In your sample/hypothetical session, you mixed page (s. Allocation is a setting for Conversion Variables (eVars) in Adobe Analytics, with three options: Let’s take a simple example to show what how this effects things. eVar is being set on the pageLoad. Set the Extension drop-down list to Adobe Analytics, and the Action Type to Set Variables. So, if the purchase event didn't occur in a visit, it will be persisting to the next visit OR to all the visits until the purchase event occurs. Hi @peekchris83 , Don't you have an eVar setup for "Destination" which uses the last allocation and expire on a visit? You can set up multiple segment on visit-container and assign value for your every destination. Sign In. 1 Answer Sorted by: 0 There are a few ways to get bulk settings info. As said, Marketing Channels have their own expiry and allocation settings. Then you need to enable it. Create a site name/property dimension in Adobe Analytics. I believe now that it has to do with some user browsers time settings which are incorrect. As a refresher, allocation is an Admin Console setting in which you tell SiteCatalyst if the eVar should use the first value it receives or the most recent value it receives, if multiple values. A custom dimension that you can use in reporting. Hi and thk for reply, The evar was trigger in data layer every page load, I register hit also in the click event so i think i don't see - 367690eVar allocation and expiration is controlled from Analytics. A custom dimension that you can use in reporting. CoursesThat's right, in Launch, you'll need to use the Custom Code piece of Set Variables in order to send data to listvars. Set up an Analytics audience around the eVar in question. Binding Events: 'Purchase Event', 'Product View Event', and 'Cart Add Event'. The most comprehensive is the Adobe Health Dashboard-. I thought all the metrics are mapped over props. I think the article that you referenced fail to explain the importance of expiration and allocation in Adobe Analytics data processing. Evar expiration allocation eVar value set/overwrite. Any event is hit based, it does not persist after the hit. @alv123456 Thanks, I didn't know that. Get to know how eVar variables are working, how eVar differs from prop traffic variables, how conversion variables should be populated on the website. Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites &. The 1. Standard eVar allocation setting. Adobe Aanlytics Report Suite. Alexis, This is very helpful. Adobe Analytics. And as mentioned, you will need to populate the value in s. Mark as New. Live Stream data. Learn. There is not a way to extend the limits of a given variable type, but since you are passing data into a custom traffic (prop) variable and hitting the 100 bytes limit; if you use a custom conversion (eVar) you have up to 255 bytes. Using Custom Code while Configuring the Launch Analytics Extension. - 321933Hi Guys, I am in process of defining allocation and participation for a new report suite and i have not used attribution model in calculated segments so far. I believe now that it has to do with some user browsers time settings which are incorrect. Set the Extension drop-down list to Adobe Analytics, and the Action Type to Set Variables. Part 2 of 6 - Comparing Google and Adobe Analytics data processing capabilities. Changing the allocation of the evar to Hit would indeed give you the desired results. . The evar value will persist until the purchase event occurs. Please let me know if there is a way to get the. Keep an eye out for your analytics rock stars – those who can quickly grasp the Adobe Analytics technical nuances and can readily apply them throughout their analyses. e. The Custom Insight Conversion Variable (or eVar) is placed in the Adobe code on. Now, if the user navigate to the Product page in the reporting you will only see event1 instance against Homepage if you set the eVar allocation to Hit. . Value of eVars over props. Whenever any eVar with standard syntax is collected from an image request, the Adobe Analytics processing servers insert data into another database column, called a post_evar column. " Does this also apply to the dimension "Marketing Channel Detail" which is the channel's value? Does this also apply to the allocation se. Values in logs: eVar Values populated in logs = Product1;Product2;Product3 . What allocation does is assign "credit" to the values for conversions. This feature is limited to the provisioning of up to a maximum of three endpoints per Report Suite (i. No, eVar allocation is set to Most Recent. Ensure that Expiration and Allocation are set to whatever you need them to be in Analytics. So, if the purchase event didn't occur in a visit, it will be persisting to the next visit OR to all the visits until the purchase event occurs. 1 Answer Sorted by: 1 I'm assuming you have an appmeasurement library (aka s_code) on your page. . The Custom Insight Conversion Variable (or eVar) is placed in the Adobe code on selected web pages of your site. May I ask your help to confirm that, if in the OP sce. 0 API that I can get a list of Evars, Props and Events for a given report suite. It is set up as a Merchandising Evar. , only two duplicate endpoints of the original stream of data). Set up an Analytics audience around the eVar in question. Hi , sorry to post this reply after so long time. Then, C will get credit for the purchase event. We would like to keep some of page attributes like Page Type , page vertical , Title for ‘on page’ click events . referrer value so it will be none on that hit, but as eVar persist value so in this case, it will be Page A (10. Can you confirm for me what the Allocation setting of the eVar is? I saw above that you had planned for it to expire on visit. referrer in console to check the referrer. 4/6/21 3:15:48 AM. Questions. Adobe highly recommends that you discuss within your organization how multiple values for each eVar are handled (allocation) and when eVars stop persisting. then adobe analytics server will set a timestamp at the time the server call was received by its server, then it will calculate the date based on the timezone settings of the report suite and the timestamp set at the time the server call. By default, an eVar uses an expiration of visit. An eVar can be visit-based and function similarly to cookies. .